Terminus Blog

The Latest from the ABM Experts

Featured post

Powering Account-Based Transformation with Terminus & Sigstr

It was announced today that Terminus has acquired Sigstr, the email signature marketing platform that turns the billions of...

ABM and Sales Velocity: How to Use ABM to Run Pipeline Acceleration Programs

Velocity is a key metric in a B2B organization. By understanding how quickly accounts move through your funnel, you can...

How the Terminus Fall Release Shines a Light at the Top of the Funnel

When I joined Terminus back in 2016, I announced my new position as CPO with a manifesto of sorts....

SaaS Metrics Overview

CAC, LTV, & ABM: How ABM Can Help You Improve Your SaaS Metrics

Are your SaaS metrics are in that tricky place between “really good” and “best-in-class”? Your business is viable and...

Growth Projections Blog Featured Image - Hand Holding Money

Crazy Rich Growth Projections: The Truth of What Your Recent Funding Really Means

Congratulations on securing your latest round of funding. You’re on a gravy train with biscuit wheels! Unfortunately, the day...

stats

9 ABM Stats from Canam Research to Help You Win More Deals

Key Takeaways: Sales and marketing alignment improves when marketing is also KPI’d on sales rather than MQLs.  Deal acceleration...