Category:   B2B Marketing

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Special Message from Sangram – It’s Our Birthday!

On this day two years ago, something magical was created. Something that has changed the course of B2B […]

Guest Blog – How to Create Engaging Content that Solves Your Customers’ Problems

Content marketing offers a unique opportunity to build meaningful relationships with your audience, because it is not overtly […]

Guest Blog – Account-Based Marketing Success: Content Strategy

Avoid the ABM Content Quagmire Continuing with the key pillars to Account Based Marketing Success, we started with […]

Guest Blog – Account-Based Marketing Made Easy – How to Measure Engagement Scores for Large Accounts

Account-based marketing (ABM) is one of the most tactical and highly effective marketing approaches in the world of […]

Guest Blog – Account-Based Marketing Success: It’s all about the data

In the world of account-based marketing, there are a lot of things to think about. Account selection, content, […]

#WomenInMartech Game Changers: What Being the Only Woman At Her Company Taught Cory Munchbach

Our #WomenInMartech community is constantly growing and evolving and we are honored to celebrate them every chance we […]

Top Tweetable Moments from #FlipMyFunnel Tweet Chat – Virtual Bootcamp

Thank you to everyone who participated in the first #FlipMyFunnel Tweet Chat of the year! With the #FlipMyFunnel […]

#SangramSeries: Modern ABM Organization

Sangram is back for another quick breakdown for B2B organizations on how modern account-based marketing organizations are structured […]

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