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Terminus Blog

May 16, 2016

Recommended Marketing Tech Stack for Startups

Category: Marketing

So, you’re a startup or company that’s scaling up with a Marketing team that wears 1,000 different hats. Your Marketing budget is small (but mighty!) and you need to fill the funnel with quality leads that can convert. Have no fear, Product Hunt just released the ultimate Marketing stack for startups. This list includes all the tools you need to build your best startup Marketing strategy – we recommend taking a look.
Here are a few of our favorites:

  • Pexels – Need free stock photos? Here is your new best friend
  • Intercom Real-Time – Have live conversation with users inside your apps
  • Really Good Emails – Great email newsletter examples
  • Canva – Amazingly simple graphic design
  • Lead Pages – Landing page generator built for conversions

If you’re not familiar with Product Hunt, here’s the lowdown:
Product Hunt surfaces the best new products, every day. It’s a place for product-loving enthusiasts to share and geek out about the latest mobile apps, website, hardware projects, and tech creations. Read more here.
We’re big fans and have been on Product Hunt for almost a year now. Our listing can be found here. As you can see, it’s a great platform for checking out recommendations from your peers. It’s also a way to interact and drive great discussions with your current customers.
Email signatures in your Marketing strategy
We’re also grateful to be included in their Marketing tech stack for startups. If you’re a startup, a company growing fast and scaling up, or even a bigger organization, Sigstr is a great way to ensure brand consistency and unlock a powerful marketing channel in your email signature design.
Product Hunt screenshot - email signature design
For a Marketing team that doesn’t have a lot of time in the day, Sigstr is simple to use and takes less than 5 minutes to set up. Easily update your email signature design and include a Campaign banner to highlight your latest marketing content or most important company initiatives. Sigstr prevents any headaches your Marketing Director may have over controlling the brand in employees’ email signatures (there’s always that one guy with the comic sans font and corny inspirational quote).
We recommend checking out all of the tools mentioned in Product Hunt’s Marketing tech stack. If email signatures are a part of your Marketing strategy, and how you can use them as a new channel for lead generation, let us know how we can help! Or, try it yourself for free with a 30-day free trial.
For more inspiration on your email signature design, check out this latest resource:
Sigstr case study SalesLoft email signatures

Written by Brad Beutler
Content Marketing Director

Brad Beutler is the Director of Content at Terminus and joined the team via the Sigstr acquisition. At Sigstr, he joined the founding team as marketer #1 during the launch in August 2015. Brad now leads the Terminus’ content program, which has gained recognition in the last few years by winning “Best Customer Lifecycle Campaign” and the “B2B Choice Award for Content of the Year” at the Killer Content Awards. He is the everyday user of Terminus Email (Sigstr) and loves working with customers on trends and best practices within this channel. He has a mini husky named Blue and is crazy about Cubs baseball.

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