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Terminus Blog

May 15, 2015

SiriusDecisions Summit 2015 Day 3: Diving Deep Into Demand Gen

Category: Other

SiriusDecisions Summit 2015, Day 3: Diving Deep into Demand Generation

Day three at the SiriusDecisions Summit 2015 was all about diving deep into various demand generation concepts, including my favorite: account-based marketing. There were a lot of great stats and takeaways presented, and I’m so happy Twitter exists to document them all! Check out my favorites below:

The night capped off with a fantastic Titanium Block Party hosted by 6sense, Brainshark, InsideView, Lattice, Savo, Seismic, and Televerde.

And to round out this recap… here are a few of my favorite random tweets from day three:

What was your biggest takeaway from day three of the summit? Tell me in the comments below!

Want more SiriusDecisions Summit 2015? Don’t forget to read our day one recap and our day two recap!

Written by Sangram Vajre

Sangram Vajre is the co-founder and chief evangelist of Terminus, the leader of the account-based marketing (ABM) movement transforming B2B marketing. Before co-founding Terminus, Sangram led the marketing team at Pardot through its acquisition by ExactTarget and then to Salesforce. Sangram is the author of Account-Based Marketing for Dummies and is the mastermind behind #FlipMyFunnel. Follow Sangram on Twitter at @sangramvajre.

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