Account-Based Marketing Software
for ABM at Scale.

Engage target accounts with account-based advertising.
See actionable insights and report ABM success.

Request a demo

Account-Based Advertising

Deliver the right message to the right personas at best-fit accounts — without contact data or a visit to your website.

Right Accounts

Serve digital ads to only your best-fit accounts.

Built for B2B marketers, Terminus will engage the right people at your target accounts. No contact data required. Simply select target accounts. Terminus finds the people in those companies and serves them your ads across web, mobile, video, and social channels. Easily launch advertising campaigns to only your target accounts:

Right People

Differentiate messaging by persona

Deliver different messaging and creative to each persona at your target accounts. No
need to have their contact data in your CRM. Want to promote a white paper to
Directors of IT Ops? Entice the C-Suite and VPs with an ROI calculator? No problem.

Right Message

Drive meaningful engagement with target accounts

Terminus provides flexibility and control over your advertising. Add, change, and test creative as often as needed to ensure you deliver the right message. Our customers regularly see CTRs at 3 – 5x industry averages. We offer the advertising features you need to ensure you deliver the right message with:

  • Premium media placements at a fraction of the cost of an agency
  • Support all major ad sizes including HTML5 and video
  • Ad creation and personalization assistance
  • Ad heatmap reporting
  • A/B test ad creative
  • And more…

Right Time

Automate engagement based on customer buying stage

With our robust Salesforce integration, you can create dynamic audiences in Terminus
based on criteria from your CRM. Similar to email drip campaigns, create rules to
trigger digital advertising campaigns. Easily serve the right message and offer based on
where they are in the buying cycle.

“I’ve only added one thing to my tech stack this year, and it’s Terminus. It gave us a way to holistically cover our target accounts at scale.”

-Jenny Coupe, VP of Customer Acquisition at SOASTA, now part of Akamai

“Measuring success is one of the things I love most. We’ve seen up to a 200% increase in opportunities created from accounts that saw Terminus ads. Being able to prove the ROI on ABM advertising has been invaluable.”

-Julia Stead, Director of Demand Generation at Invoca

“With the flick of a switch, we can turn on campaigns to target companies over a certain size, in a certain industry, with a certain opportunity status, or with a certain competitive parameter. We’ve been able to report on the amount of pipeline generated, which was north of several millions of dollars on some campaigns, so we know it’s working.”

-Tyler Lessard, VP of Marketing at Vidyard

Account-Based Marketing Metrics

Report on accounts instead of leads.

Account Reporting

Monitor and optimize account-based advertising campaign results

See reach, impressions, clicks, and media spend by account to report on advertising’s influence on target accounts. Creative reports show best performing ad creative and results of A/B tests. Filter by date, export, and push into your CRM.

Account Engagement

Track account engagement and share actionable insights with sales

Account Progression

Show marketing's impact on generating pipeline and winning revenue

Track your target accounts’ progress down the marketing and sales funnel. Easily report on accounts influenced by Terminus advertising that become sales opportunities and won revenue.

Talk with an ABM Expert

Are you ready to become an ABM expert and revenue hero for your company? Click the link below to get started.

LET’S TALK