Account-Based Web Personalization
Turn every web touch into a context-driven experience at scale
With account-based web personalization, you can deliver consistent messaging across the customer lifecycle, powered by Terminus account intelligence, and enhance your most important channel: your website.
Give Every Account a Custom Experience on Your Website
Personalize web experiences based on industry, revenue range, intent, relationship, engagement, CRM stage, or Target Account List in the Account Hub and ensure consistent, relevant messaging throughout the customer lifecycle.
Own the End-to-End Digital Experience
Optimize ad performance by delivering consistent digital experiences for both clickthrough visitors and view-through visitors and eliminate the friction generated from endless landing pages. Align messaging across ad campaigns, website experiences, and email signatures – all from a single hub.
Bring Account-Based Reporting into Google Analytics
Power more systems through Terminus anonymous account visit tracking with our Google Analytics integration. Understand the behavior of your highest-priority site visitors alongside Google Analytics features like goals, behavior flows, and deep session analytics.
“Smart personalization engines used to recognize customer intent will enable digital businesses to increase their profits by up to 15%.”
Customize 3 types of web experiences
A pop-up window that temporarily takes over the screen
A rich text content box that “flies” onto the screen
A simple text + CTA banner placed at the top or bottom of the page
How easy is it?
Enabling Terminus web personalization takes 5 minutes. Once you add the code snippet, you’ll be able to dynamically change the content of a website on a per-viewer basis, creating highly-customized experiences for every high-value visitor – even if they’ve never filled out a form on your site.
Contact us today to learn more.