Empower your marketing and sales teams to align with a unified target account strategy.
Your Target Account Command Center for Marketing and Sales
Marketing and sales, aligned at last. The Account Hub is your comprehensive target account database, bringing together first and third party data streams to empower your revenue team to segment and prioritize target account lists.
shorter sales cycle when marketing and sales are aligned
Forget Silos — All Your Target Account Data in One Place
360-Degree View of Your Accounts
Unify your first and third party data like never before. Bring together account-level fit, intent, and engagement signals that provide a 360-degree view of each account. Combined with automated lead-to-account mapping, you’ll have all the data you need to build relationships and take action.
Segment, Tier, and Prioritize Your Target Accounts
Target Account Tiering and Segmentation
Segment, prioritize, and create lists of accounts for sales outreach and campaign execution. Building account lists based on any parameters in your CRM is simple, and your team can use these lists for campaign creation, sales outreach, and reporting on success by segment.
Uncover Gaps in Engagement
Quickly Identify Accounts Needing Outreach
With one click, you can uncover which of your target accounts need further engagement from marketing and sales. Use this list to add accounts to advertising campaigns, deliver relevant email nurtures, and activate your sales team to reach out with personalized messaging.
The New Terminus ABM Platform
Engage your target accounts, execute account-based marketing, deliver critical engagement insights to sales, and tie all your activities back to revenue with the ABM platform used by more than 1,000 B2B marketers.