INBOUND MARKETING & DEMAND GENERATION
Ignite Your Inbound Strategy with Account Intelligence
Drive quality inbound engagement with a B2B strategy driven by the 3 tenets of ABM: fit, intent, and engagement.
The Perfect Power-Up for Inbound Marketers
Get higher conversions from both net new and named accounts with an ABM platform built for B2B
LEARN WHAT CONTENT DRIVES BOTH TRAFFIC AND SALES
Better content = better traffic
You’re already tracking what content, SEO, and inbound campaigns result in the most traffic, but with Terminus you can take it even further.
With Terminus, you can discover the content pieces that influence the most pipeline and the intent topics your market is researching beyond your website – so that you can build a content and website roadmap to attract more traffic from accounts which match your ideal customer profile.
ACCELERATE INBOUND PIPELINE WITH TARGETED ADS
Better ads = faster pipeline
Quickly build and launch hyper targeted account-based retargeting ad campaigns. Accelerate pipeline by reaching the entire buying committee after a single contact visits your site.
Easily optimize your campaigns by leveraging intent and engagement data to prioritize the best fit campaigns demonstrating purchase behavior now.
PENETRATE THE ENTIRE BUYING COMMITTEE AND SELL FASTER
Better data = better buying experience
Deliver your account intelligence to your inbound sales team directly within your CRM to help them identify the size of the buying committee.
Easily see which contacts from which accounts are part of the buying committee and help your sales team prioritize and personalize their outreach with intent and engagement data.
COMBINE INBOUND AND OUTBOUND DATA FOR MORE HOLISTIC REPORTING
Better alignment = better reporting
With Terminus, your inbound strategy does not have to compete with your outbound.
By bringing campaign data from both into one holistic view through our Account Hub and Opportunity Journey, you can iterate on successful strategies from both to drive better pipeline and report on your entire funnel with ease.