Connect with Terminus at the B2B Summit North America

May 6 – May 8, 2024
Austin Convention Center, Austin, Texas

Terminus is proud to sponsor B2B Summit North America. 3 full days of learning & connection showcasing how sales, marketing and operations are aligning for GTM success. We look forward to connecting with you there!

Meet With Terminus, Snag Some Swag

Stop by Terminus booth #814 for the latest demos and learn how to drive revenue efficient revenue growth, don’t forget to pick up cool swag! Our Terminus experts like Taylor Young, Director of Strategic Initatives, will be hosting 15-minute Strategy Consultations where you’ll discuss your Go-to-Market goals and we’ll help you strategize how to achieve them. Better yet, when you conduct a meeting with us you will walk away with either a Cotopaxi backpack or executive travel kit!


Terminus at B2B Summit

Breaking tradition: Strategic targeting vs. classic 'lead-gen'

John Lenzen, Chief Marketing Officer, Sparq
Tuesday, May 7th, 2024, 2:25 PM CST

Join us to hear how Sparq transformed their outbound motion into a highly effective machine through comprehensive strategic alignment from Sales and Marketing. Learn how they navigated alignment complexities and launched an intent-driven target account approach. Gain firsthand insights on prioritizing early sales and marketing alignment to achieve success.

Relevant Resources

Moving from Leads to Relationships

Lexis Nexis Case Study

Modern Guide to Outbound Sales & Marketing