The latest from the go-to-market experts

Terminus Blog

August 29, 2023

Terminus Appoints Andrew Frawley as Chief Executive Officer

Frawley brings three decades of operating and leadership experience for technology companies ATLANTA (August 29, 2023) – Terminus, a leading account centric platform for revenue growth, today announced the appointment of Andrew Frawley as Chief Executive Officer (CEO) and President. Frawley is a recognized technology executive and seasoned board member with more...

Read more
December 4, 2023

The Game-Changer: The Power of Personalization in B2B Marketing

In the world of B2B marketing, by now we all know, the power of personalization is a table-stakes game changer. […]

November 27, 2023

How to Use Terminus’ AI-Driven ICP Prompt Library to Build Audience Segments

In our latest webinar, “Powering Revenue Growth with AI-Driven ICP Refinement,” led by Taylor Young, Director of Strategic Initiatives, and […]

November 20, 2023

Unlocking ABM’s Financial Potential: A CFO’s Guide

In today’s economic landscape, the CFO’s responsibilities go beyond just balancing the books; they play a pivotal role in steering […]

November 14, 2023

The Vital CMO-CFO Relationship

Efficiency has become the business watchword of 2023. For brand marketers, previously measured on nearly impossible to quantify metrics like […]

November 10, 2023

Webinar Recap: Powering Revenue Growth with AI-Driven ICP Refinement

In our recent webinar, Powering Revenue Growth with AI-Driven ICP Refinement, led by our Director of Strategic Initiatives, Taylor Young, […]

October 27, 2023

Webinar Recap: How to Leverage Intent Data for Pipeline and Revenue Growth

In our recent webinar with Brett Kahnke, Principal Analyst at Forrester, we breakdown the nuances and challenges of intent data […]

October 17, 2023

Leveraging Account-Based Marketing and Advanced Tools to Optimize Marketing Strategies

In the dynamic world of go-to-market strategies, scalability, cost-effectiveness, and speed are paramount. In a recent video, Daniel Englebretson, Chief […]

October 10, 2023

Customer Rockstar Spotlight: Rob Willingham from LexisNexis

Unlocking the Power of Precision: LexisNexis’ Innovative Approach to B2B Marketing with Terminus

October 3, 2023

5 Fresh Social Media Tactics to Boost Your ABM Strategy

In an era where B2B brands leverage social media and account-based marketing (ABM) to revolutionize sales outcomes, many still miss […]