Confidently deliver on aggressive revenue and pipeline targets

Navigating the challenges between coaching your team and working cross-functionally with leaders in marketing and operations while striving towards bigger sales targets than ever is stressful.

Terminus was built to make internal alignment easier, allowing you to connect sales, marketing and ops to confidently accelerate sales cycles, improve outbound performance, and set more meetings.

Boost productivity by focusing on accounts with intent.

Terminus seamlessly integrates first and third-party data to optimize your sales strategy for success.

Whether it’s augmenting known accounts in your CRM with best-in-class intent data or identifying net new accounts currently in-market, our platform makes it easier to achieve your goals with confidence in the data quality.

Stop fighting budget economics.

Know who’s in-market and which products they are interested in before finalizing your target account list. By concentrating on accounts with the highest propensity to buy, your sales teams can maximize their efficiency and drive revenue faster, increasing your win rate.

Drive growth with the technology you already have in place.

Empower your reps by seamlessly integrating with the CRM they are already comfortable with. Our fully integrated data sync makes mastering an account-focused strategy second nature, helping your reps confidently focus on in-market accounts and identify and engage a broader buying committee.

Fill your pipeline and hit revenue targets

Optimize go-to-market at every stage

Companies’ disproportionate focus on new business is understandable, but it’s not enough to hit revenue goals on its own. Let us show you what you can do across the entire revenue flywheel with the right resources and impeccable timing.

Brand Awareness Build Pipeline Pipeline Acceleration Retention Expansion

Revenue Flywheel

  • Brand Awareness
  • Build Pipeline
  • Accelerate Pipeline
  • Retain Customers
  • Expand Customers
Brand Awareness

Brand Awareness

Whether entering new markets or going after a new ICP, a brand-awareness play gets buyers familiar with your brand so that when the time arrives to pursue a decision on a solution, you have a place in that discussion. You can focus attention on cold accounts that would be ideal for your solution, or accounts that are showing intent but haven’t engaged with your brand.

Build Pipeline

Build Pipeline

Once familiar with your brand, buyers can enter pre-opportunity nurture programs that can retarget based on interactions with your website and email marketing. You can build a base of knowledge with your prospects, and even include closed-lost opportunities to build pipeline with those most likely to buy.

Accelerate Pipeline

Accelerate Pipeline

The right messaging at the right time can get a deal unstuck. You can multi-thread into prospect accounts by engaging the entire buying committee. You can even support high-priority and late-stage deals with 1:1 campaigns. Over time, you’ll see deal velocity and conversion rate between opportunity stages improve as you grow in your ability to move prospects to a decision.

Retain Customers

Retain Customers

Customer retention isn’t a single conversation at the end of your contract—it’s the entire journey with your company. Get ahead of your renewal conversations with proactive messaging on ROI, product adoption and best practices throughout the entire lifecycle. As your renewal inches closer, get insight into the competitive research they may be doing so you can have more meaningful conversations.

Expand Customers

Expand Customers

Never hear your customers say “Oh, I didn’t know your company did that” again. Educating your customers exponentially increases your opportunities for cross selling and upselling. Iff you need a way to get ahead of new divisions or business units, Terminus makes it simple.

Improve productivity by focusing on accounts with intent

Terminus ties together first and third party data to optimize your sales strategy for success. From augmenting known accounts in your CRM with best-in-class intent data to surfacing net new accounts currently in-market, GTM is easier with confidence in the data quality.

Terminus is the glue that brings sales and marketing together with a unified account-focused strategy.

Dig a little deeper

Why should sales care about ABM

Actionable Guide to Account Based Activation

Case Study: 9x Increase In Opportunity Creation