Personalization Drives Engagement
Create impactful buyer experiences with coordinated, personalized, and scalable multi-channel campaigns with Terminus. Bring your campaigns to life with Web Experiences by utilizing targeted pop-ups, overlays, and embedded personalization.
Build Better Buyer Journeys
- Surface the right message to the right person as soon as they land on your website.
- Natively personalize any section of your website to guide visitors through the buying journey.
- Target audiences based on account name, industry, on-site behaviors like exit intent, and more.
Dynamically Promote Relevant Content
- Easily curate content and create customized campaigns using our WYSIWYG editor
- Leverage content modals, banners, and fly-ins to elevate the visitor experience.
- Deliver personalized messaging in prominent locations with embedded campaigns.
Optimize Your Advertising Spend
- Synchronize web efforts with your account-based ad tactics to promote a consistent message.
- Segment your audience using Terminus firmographic data, display ad tactics, and more.
- Meet buyers’ expectations and build a better understanding of your target accounts.
Profisee Delivers Multi-Channel Strategy With Terminus
Profisee created unified campaigns that delivered the right content at the right time for the right buyer. They incorporated Web Experiences to personalize the user’s content experience by account, persona, and industry.
61%
more time on web pages when personalization was used
11%
increase in conversion on high value pages
Intelligently guide visitors with content based on…
Account Name
Drive off-the-charts engagement with dedicated one-to-one messaging that targets specific accounts.
Industry
Surface industry-focused content to support your vertical marketing efforts.
Target Account List
Align website personalization with display ads and emails to serve consistent messaging across your marketing channels.
Opportunity Stage
Guide visitors through the buyer journey by delivering content based on their opportunity stage.
Google Analytics Audience Reporting
Understand audience behavior by leveraging Terminus’ identity resolution within Google Analytics to see how your target segments are interacting with your website.
