Meet With Terminus, Snag Some Swag
Stop by Terminus booth and learn how to drive revenue efficient revenue growth, don’t forget to pick up cool swag!
Terminus at GTM2024
Transform Pipeline Creation by Integrating Lead Gen with ABM
Anne Murlowski, VP of Marketing,
Tuesday, October 15th, 2024, 3:30 PM CST
In a landscape where customers have an abundance of choices, it’s no longer enough to rely solely on a single strategy for generating more pipeline and revenue. This session delves into how to integrate Account-Based Marketing (ABM) with lead generation to create a cohesive and powerful go-to-market strategy. Join us as we uncover the benefits of this hybrid approach and demonstrate practical strategies to seamlessly blend leads management with ABM.