The latest from the go-to-market experts

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February 1, 2017

Why Account-Based Marketing is the #1 B2B Marketing Trend

The to-do list is insanely long for B2B marketers. Unfortunately, one thing I have heard from a lot of my […]

February 1, 2017

Featured Account-Based Marketing Stack: PGi

PGi uses account-based marketing (ABM) to sell cutting-edge collaboration software to mid-enterprise companies. PGi is a leader in web conferencing […]

January 30, 2017

How to Cope with Non-Instant Gratification in B2B Content Marketing

There is no such thing as instant gratification in b2b content marketing. We’ve created an always-on, fast-paced, agile world where, […]

January 24, 2017

Falon Fatemi, CEO and Founder of Node, to Speak at Revenue Summit 2017!

#FlipMyFunnel is so excited to announce that Falon Fatemi, CEO and Founder of Node, will speak at Revenue Summit 2017! […]

January 20, 2017

Gary Briggs, VP, CMO of Facebook, to Speak at Revenue Summit 2017!

#FlipMyFunnel is so excited to announce that Gary Briggs, VP, CMO of Facebook, will be speaking at Revenue Summit 2017! Gary […]

January 18, 2017

What $5K Can Buy on 3 Marketing Channels

Growth isn’t coincidental. It’s carefully crafted, highly intentional and, most importantly, it’s hard. But in a marketing landscape as ephemeral as […]

January 18, 2017

David Cancel, CEO of Drift and Former CPO of HubSpot, to Speak at Revenue Summit 2017!

#FlipMyFunnel is excited to announce that David Cancel, CEO and Founder of Drift, will speak at Revenue Summit 2017! David […]

January 18, 2017

Featured Account-Based Marketing Tech Stack: BetterWorks

What does an account-based marketing (ABM) expert’s technology stack look like? BetterWorks is a human capital management platform that allows companies to […]

January 17, 2017

How Employee Email Emerged as a Content Distribution Channel in 2016

In today’s marketing landscape, an effective content distribution channel has become just as important as content creation. Some 88 percent […]