October 3, 2023
5 Fresh Social Media Tactics to Boost Your ABM Strategy
In an era where B2B brands leverage social media and account-based marketing (ABM) to revolutionize sales outcomes, many still miss […]
August 15, 2023
Engineered Serendipity: Marketing and Sales Alignment made easy
Recently, my friend Sam moved to a home near the Indianapolis airport. When I was helping her move, I was […]
March 15, 2019
[ABM Case Study] Phononic Aligns Marketing and Sales to Drive Explosive Growth
Whether your organization is fully bought into account-based marketing, is still operating on a primarily lead-based strategy, or has some […]
