Webinar Recap: How to Make the Most of ABM in the New Year

As B2B marketers, a downward trending line on an advertising performance graph can signal that the proverbial sky is falling. No one loves how that feels. We get it. We are B2B marketers, too.

We recently hosted a standing-room-only webinar designed to help you do big things with your ad campaigns in 2023 and beyond. Our very own Digital Media guru, Riley Gilstrap, walked marketers through 2023 trend lines, best practices for ad design and targeting, ways to gauge budget efficiency, and how to watch your campaigns soar.

Watch Our How to Make the Most of ABM in the New Year Webinar

Avoid FOMO and Snag Our Benchmark Report

If you’re watching the replay, we still want you to snag your copy of the Terminus ABM Benchmark Report: B2B DIGITAL ADVERTISING, a downloadable resource built to help marketers set and manage benchmarks and understand the anatomy of an ad, including calls-to-action, typography, imagery, colors, and more.

How Do I Learn More?

To book and demo and learn more about how Terminus will help you make a big impact on your ROI, click here. To learn more about how Terminus is helping marketers do more big things with first-party data, intent and multi-channel experiences, our Resource Hub will help get you started.