November 12, 2024
DemandScience and Terminus Merge, Creating a Global Leader in B2B Revenue Marketing
Combination Propels Launch of Next Generation ABX Platform DANVERS, MA, and ATLANTA, GA, November 12, 2024 -- DemandScience, a leading B2B revenue intelligence and demand generation company that accelerates global growth...
Read moreApril 3, 2018
Regaining Trust as a Marketer Is Simple, Not Easy
How many of you can honestly say you’ve sat through and paid attention to an ad that forced its way […]
April 3, 2018
New ABM Research: Real Practitioners’ Experiences with Account-Based Marketing
Editor’s Note: This is a guest blog post written by Jared Dodson, ABM leader and marketing strategist at Lenati. In […]
March 29, 2018
Nonprofit Event Marketing: 5 Tips and Best Practices
Joshua Meyer brings over 14 years of fundraising, volunteer management, and marketing experience to his current role as the Director […]
March 28, 2018
Email Signature Marketing’s Most Interesting Trends, Best Examples, and Top Performers
Teams everywhere are doing incredibly creative things to open up employee email as a new owned marketing channel. How so? […]
March 27, 2018
Engagement: Marketing 2.0
This post is based on a podcast with Jill Rowley. If you’d like to listen to more #FlipMyFunnel Podcast episodes, you […]
March 20, 2018
Your Ideal CMO May Not Exist
Your organization is growing. It’s time to hire a Chief Marketing Officer. You want the perfect CMO for your organization. […]
March 16, 2018
3 Good Reasons Why Sales and Marketing Need Good Design
How does graphic design work with sales and marketing? Why does good design matter? Why is it worth investing the […]
March 16, 2018
6 Takeaways from the Optimizing ABM Impact Event
As a member of the ABM Leadership Alliance, Sigstr was proud to be present at last week’s Optimzing ABM Impact […]
March 15, 2018
5 Ways to Personalize Your Post-Demo Email
Personalized marketing messages and relevant content all help convert leads into demos or meetings for your sales team. But what […]
