The Latest from the Go-to-Market Experts
May 8, 2015
Slideshare: 5 Ways AdTech Can Scale Account-Based Marketing
There are many ways that you can approach account-based marketing campaigns, but a common challenge is scaling these programs to maximize your results. To help you do this, we have compiled a collection of strategies and case studies from great brands such as Salesforce, Insightpool, SalesLoft, Kevy, and RenterUp.
Learn how to:
- Drive awareness among named accounts.
- Accelerate your pipeline with advanced account nurturing.
- Wake up dead leads to reactivate cold accounts.
- Increase brand awareness across mobile, social, display, and video.
- Maximize ROI on your next trade show using account-based marketing strategies.