The latest from the go-to-market experts

Category: Other

April 15, 2019

Running an Agency With Your Wife and Crushing It

This post is based on a podcast with Mike and Nikole Rose. If you’d like to listen to more #FlipMyFunnel […]

April 11, 2019

3 Strategies for Reporting ABM Effectiveness to Your Board and C-Suite

ABM Requires a Fundamental Shift in Reporting If you’ve been running account-based marketing (ABM) programs for some time, or even […]

April 11, 2019

Insights From the 2018 State of ABM Survey

This post is based on a podcast about the Insights From the 2018 State of ABM Survey. If you’d like […]

April 9, 2019

So You Just Became a Sigstr Customer – Now What?

So, you’ve gotten to know a member (or two!) of our fabulous Sales team, seen a demo of the platform, […]

April 9, 2019

How to Build the World’s Best Team

This post is based on a podcast with Jeff Perkins. If you’d like to listen to more #FlipMyFunnel Podcast episodes, […]

April 8, 2019

Sales 3.0: How to Survive and Thrive in the New Landscape

This post is based on a podcast with Barbara Weaver Smith. If you’d like to listen to more #FlipMyFunnel Podcast […]

April 4, 2019

Tips For Incorporating Direct Mail Into Your Account-Based Marketing Campaigns

The Rise of Account-Based Marketing Direct Mail How many emails do you receive on a daily basis? Probably dozens, if […]

April 4, 2019

Measuring with the New B2B Funnel

Relationships are one of the underlying principles and key differentiators of account-based marketing (ABM), where the goal is making meaningful […]

April 3, 2019

Sigstr Product Update: April 2019

Spring has officially arrived and so have new Sigstr features! We’re excited to announce several advanced analytics offerings, an integration […]