The latest from the go-to-market experts

Search Results for: “09”

June 2, 2016

Keenan – A Sales Guy – On Funnel Flipping with Account-Based Marketing

Prince. Madonna. Beyonce. Cher. Keenan. One of the most important celebrities whose star is rising in the B2B sales and […]

May 25, 2016

The Top 40 Account-Based Marketing Superheroes

Meet the Account-Based Marketing Superheroes! Here’s a look at the most impressive B2B marketing mavens in the ABM world. The […]

May 11, 2016

#CNX16: A Successful Day 1 and Ready for Day 2

Please excuse my typos. Not because I’m sending from my mobile (by the way…please consider removing that from your email […]

May 5, 2016

Cinco de Mayo and a Trip Down Memory Lane

Our VP of Product, Sam Smith, had only been at Sigstr for a few weeks. From what I remember, I […]

April 14, 2016

The B2B Sales Funnel Is Dead — and Here’s the Proof

Editor’s Note: this post was originally featured on the Salesforce blog in April of 2015. You heard me: the B2B […]

April 7, 2016

A Designer's Campaign Process with Email Signatures

Introduction At Sigstr, we focus on email signatures. Sigstr Campaigns allow you to unlock the powerful marketing channel of employee email. […]

April 7, 2016

A Designer’s Campaign Process with Email Signatures

Introduction At Sigstr, we focus on email signatures.Sigstr Campaigns allow you to unlock the powerful marketing channel of employee email. […]

April 3, 2016

The Funnel Flipping Rocketship

Whenever I fly, I often compare the takeoff, cruising and landing to building a movement or a company. But the […]

March 29, 2016

How Invoca Increased Conversions by 200% with Account-Based Marketing

Customer Testimonial: Julia Stead Director of Demand Generation at Invoca Julia Stead is the Director of Demand Generation at Invoca, […]