The latest from the go-to-market experts

Search Results for: “customer success”

September 22, 2016

How To Align Sales and Marketing: Building Your Smarketing Team

Football season is in full swing, so let’s think of your B2B sales and marketing teams as one “smarketing” team and […]

August 10, 2016

How to Build Brand Loyalty with Engaging Digital Ads

I am a devoted drinker of Coca-Cola. Maybe it’s because I was born and raised in Atlanta, the birthplace of […]

August 3, 2016

Sneak Peek of Account-Based Marketing for Dummies

Account-based marketing is a hot topic right now, but what exactly is it? You may have seen #ABM trending on […]

July 28, 2016

Recap: Sigstr Featured on Episode 20 of #ThePawdcast

Last Friday, our CEO Dan was featured on Episode 20 of #ThePawdcast. This digital marketing podcast focuses on entrepreneurship, startups, creativity, innovation […]

July 18, 2016

10 Account-Based Marketing Blogs You Should Read

Looking for a good resource to sharpen your account-based marketing skills? Look no more! The blogosphere continues to grow exponentially […]

July 15, 2016

2nd Annual TechPoint Tech 25 Class: Congratulations to Dave Duke

TechPoint, an Indianapolis-based group that is dedicated to promoting and accelerating the growth of our local tech community, has released the […]

July 13, 2016

Terminator Travels – Perks of Working at an Atlanta Startup

A big perk of working for a startup is unlimited vacations. This means the possibilities are endless when it comes […]

July 6, 2016

Employee Advocacy & How It Helps Distribute Your Content

It’s hard work building up a company’s brand. Left to marketing alone, it can take years to grow a brand into […]

July 5, 2016

#FullFunnel16 Recap: All Things Account-Based Marketing

This post, written by Maria Geokezas, originally appeared on the Heinz Marketing Blog. If you couldn’t attend the Full-Funnel Marketing event held on […]