The latest from the go-to-market experts

Search Results for: “platform”

May 24, 2016

Chatting ‘Bout Account-Based Marketing with Elle Woulfe from LookBookHQ

Elle Woulfe is  self-proclaimed marketing nerd and the VP of Marketing at LookBookHQ. She joined the company just a year ago, but don’t […]

May 19, 2016

7 Clever Tips to Boost Your Business Services Brand: Tip #6

Business services companies all face the unique challenge of not having a physical product. Instead, they offer superior services or […]

May 18, 2016

3 Ways to #FlipMyFunnel on Customer Success with Lincoln Murphy

[vc_row][vc_column][vc_column_text] Lincoln Murphy is one of the most knowledgeable customer success gurus in the B2B world. He’s helping businesses develop […]

May 18, 2016

How Kenna Security Expanded their Reach in Target Accounts with Terminus Account-Based Marketing

Customer Testimonial: Kaitlin Stich Senior Manager of Marketing at Kenna Security Kaitlin Stich leads demand generation programs for Kenna Security, a […]

May 18, 2016

Tutorial Video: Sigstr + SalesLoft Integration

Sales development representatives, sales reps, and account executives rely on email more than any other role in your organization. If […]

May 16, 2016

Recommended Marketing Tech Stack for Startups

So, you’re a startup or company that’s scaling up with a Marketing team that wears 1,000 different hats. Your Marketing budget […]

May 11, 2016

Influitive Shortened Its Sales Cycle with Account-Based Marketing

Customer Testimonial: Jim Williams VP of Marketing at Influitive Jim Williams is the VP of Marketing at Influitive, an advocate marketing […]

May 5, 2016

Rules Were Meant To Be Broken: Jeff Perkins Approach to MarTech

Jeff Perkins is a super brilliant MarTech maven who has honed his craft as the CMO at QA Symphony. Here […]

May 4, 2016

Account-Based Marketing for Dummies

Account-based marketing is a hot topic. If you’re on social media you may have seen #ABM trending on Twitter. Perhaps […]