The latest from the go-to-market experts

Tag: Interviews

July 15, 2015

Steak Dinner and the Rise of the SDR: Demand Gen Insights from Kevin Bobowski

Kevin Boboski is the VP of Marketing at Act-On, a marketing automation software. His role involves leading the demand generation […]

July 8, 2015

Jammin’ with Joseph Jaffe: Flipping the Funnel on Customer Experience

Funnels are being flipped all over the business world. Joseph Jaffe is the brilliant author of Flip The Funnel and four […]

June 10, 2015

Driving The Revenue Machine: Video Interview with Tyler Lessard, CMO of Vidyard

Tyler Lessard is the Chief Marketing Officer at Vidyard. He is an engineer by trade but got into the marketing […]

June 4, 2015

Always Be Educating: An Interview with Jill Rowley, the Social Selling Queen

You may know Jill Rowley as the Social Selling Queen. Jill Rowley is nothing short of brilliant when it comes […]

May 27, 2015

Paving the Way to Digital Marketing Success: An Interview with Allen Gannett, CEO of TrackMaven

Allen Gannett is shaping the future of B2B marketing. Allen Gannett is the CEO of TrackMaven, the premier competitive intelligence platform for digital marketers. […]

May 20, 2015

Reimagining an Iconic 173-Year-Old Brand: Rishi Dave, Dun & Bradstreet

Rishi Dave is on a mission to modernize a 173-year-old brand. I recently had the honor of speaking with Rishi […]

May 11, 2015

Why TrustRadius Recognizes Terminus as a Top Account-Based Marketing Solution

Editor’s Note: This post was originally published on TrustRadius. TrustRadius is the leading review site for business software users. The […]

May 1, 2015

How to Rock Your First 90 Days as a CMO, Featuring Meagen Eisenberg

Meagen Eisenberg is a rockstar marketer who also happens to be the CMO at MongoDB, a scalable, document-oriented database company. She’s been at […]

April 20, 2015

MarTech Person of the Month: Craig Rosenberg

In March, we kicked off our MarTech Person of the Month series with a post on Ann Handley, content queen […]