The latest from the go-to-market experts

Tag: Thought leaders

December 30, 2015

The Impact of Predictive Analytics on Account-Based Marketing with Sean Zinsmeister of Infer

One of the most important things to remember when thinking about account-based marketing is “quality over quantity”. The success of […]

December 7, 2015

The Funnelholic’s Perspective on Account-Based Marketing

Craig Rosenberg has the gift of perspective. As the co-founder and chief analyst at TOPO, Craig Rosenberg — aka the […]

November 16, 2015

B2B Marketing Webinar Featuring 4 CMOs Under 40

What does it take to be a B2B marketing executive? Being a chief marketing officer is far from an easy […]

November 9, 2015

The Next Generation of Marketing Technology from an Investor’s Perspective

Earlier this year, I had the privilege of meeting Ajay Agarwal at the annual MarTech Conference. Ajay is a partner with Bain Capital […]

October 27, 2015

Podcast: Georgia Public Broadcasting Interviews Terminus CEO Eric Spett

Terminus CEO and Co-Founder, Eric Spett, was recently interviewed on Georgia Public Broadcasting. In this Future Perfect Podcast, GPB’s sci-tech […]

October 26, 2015

9 Account-Based Marketing Lessons Hidden in #MPB2B Tweets

We had a ton of fun this week learning from all of the speakers at MarketingProfs 2015 B2B Marketing Forum. […]

October 13, 2015

The First-Ever Account-Based Marketing Twitter Chat

Terminus recently hosted the first-ever #ABMChat on Twitter, and it was a big success. Within one hour, we generated nearly 500 […]

September 28, 2015

10 Reasons Why B2B Companies Can’t Live Without Account-Based Marketing

If you are in B2B marketing and don’t know about SiriusDecisions, then you are missing out. I’d highly recommend following […]

September 10, 2015

Rise Of A Marketing Technologist In McKesson

Rohit Prabhakar is an innovator in every sense of the word. His background in software engineering and technical project management […]