June 28, 2018
Sigstr’s First Annual Bring Your Loved Ones to Work Day
Our founder, Dan Hanrahan, put it best in a blog post way back on St. Patrick’s day of 2017: “Family […]
June 26, 2018
FB Live: How to Align Sales and Marketing Using Ice Cream Sundaes
Samantha Stone is one of the greatest marketers in Boston. And that’s saying something as there’s a lot of great […]
June 25, 2018
Sigstr Receives The Champions Award from ZoomInfo
Last week, ZoomInfo held their annual Growth Acceleration Summit where a lineup of incredible thought leaders shared insights and inspiration […]
June 21, 2018
Persistence, Timing and Humor: Unlikely Tools to Land That Meeting
This post is based off a podcast with Stu Heinecke. If you’d like to read the summary, you’re on the […]
June 18, 2018
Introducing Sigstr’s Next Gen Event Marketing Capabilities
80% of marketers believe that live events are critical to their company’s success. What’s more, nearly one third of everyone […]
June 15, 2018
The Science of Sales: An Ideal Number of Accounts for an SDR to Manage
Understanding the optimal number of accounts and contacts an average SDR can handle per month is extremely important when deploying […]
June 15, 2018
3 Things to Know When Pitching ABM to Your Board
Megan Lueders has led the marketing team at Zenoss into a new phase of account-based marketing. She shares how to […]
June 13, 2018
How to Measure ABM Success
This post is based off a podcast with Masha Finkelstein of Google. If you’d like to read the summary, you’re […]
June 8, 2018
ABM: To Adopt or Not Adopt, That Is the Question
Account-based marketing (ABM) has become a trendy term adopted by nearly every software solution out there promising to help you […]
