November 12, 2024
DemandScience and Terminus Merge, Creating a Global Leader in B2B Revenue Marketing
Combination Propels Launch of Next Generation ABX Platform DANVERS, MA, and ATLANTA, GA, November 12, 2024 -- DemandScience, a leading B2B revenue intelligence and demand generation company that accelerates global growth...
Read moreMarch 8, 2019
Community Chat on Account Targeting – #FlipMyFunnel Tweet Chat (3/7)
Thank you, everyone, for joining us yesterday for the #FlipMyFunnel Tweet Chat “Account Targeting”. A huge shout-out to our amazing […]
March 4, 2019
Announcing LinkedIn’s Official Account Based Marketing Foundations Course, Powered by TEAM
Hi there, Sangram here. Very excited today to announce the release of Terminus ABM courses on LinkedIn Learning, hosted by […]
February 28, 2019
Understanding and Identifying Opportunities Within ABM Account Lifecycles
After a few years of positive momentum, account-based marketing (ABM) has become an undeniable reality for B2B marketers. In fact, […]
February 27, 2019
[ABM Case Study] Pramata Lowers Customer Acquisition Cost by 60%
Pramata uses human-aided AI technology and managed services to help B2B businesses eliminate revenue leakage — or revenue lost due […]
February 22, 2019
Account-Level Firmographics, Now Automatically in Account Hub
Segmenting your target market using firmographics is nothing new — most marketers have been doing it for decades. But starting […]
February 21, 2019
3 Approaches to Building and Targeting ABM Campaigns
Any marketer will tell you effective campaigning starts with a solid list of segmented prospects. But even that can result […]
February 20, 2019
What is account based marketing (ABM)?
Account based marketing is here to stay. In fact, according to analysts at TOPO, account-based marketing will become the highest […]
February 14, 2019
What Customer Success Means to Sigstr
Here at Sigstr, we have an outstanding product, and we have great faith in what we’ve created. In any buying […]
February 14, 2019
How Authenticity Helps You Succeed in ABM
Nobody likes to be sold to, not even sales reps. When you’re looking to make a purchase, who would you […]
