The latest from the go-to-market experts

Terminus Blog

November 12, 2024

DemandScience and Terminus Merge, Creating a Global Leader in B2B Revenue Marketing

Combination Propels Launch of Next Generation ABX Platform DANVERS, MA, and ATLANTA, GA, November 12, 2024 -- DemandScience, a leading B2B revenue intelligence and demand generation company that accelerates global growth...

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April 4, 2017

Why the 2017 State of Account-Based Marketing Survey Needs You

Last year, #FlipMyFunnel delivered the very first state of account-based marketing (ABM) survey report and has helped over a thousand […]

March 30, 2017

What’s a Successful ABM Strategy Without Killer Content?

Editor’s Note: This is a guest post from Rebecca Smith. Rebecca is a senior marketing consultant specializing in Content Marketing Management for […]

March 27, 2017

7 Steps to Getting Started with Account-Based Marketing (ABM)

You already know you need to be doing Account-Based Marketing. But how? You’re sold on the account based marketing basics, […]

March 22, 2017

Customer Marketing: The Missing Piece of the Account-Based Marketing Puzzle

What is Customer Marketing? “Customer marketing is built around activities designed to drive retention, loyalty, advocacy, growth, and community participation […]

March 21, 2017

If Superheroes Had Email Signatures

Last year, my colleagues at Sigstr started writing about their favorite TV shows. And more specifically, they detailed what it […]

March 16, 2017

[Infographic] 7 Ways Your Sales Team Can Use Email Signatures to Drive Conversions

The ?just checking in? sales email is ineffective and totally self-serving. Sales reps who send this type of email simply […]

March 15, 2017

5 Employee Advocacy Tools To Amplify Your Content

If companies want to be successful in navigating today’s corporate terrain, we need more from our employees. We need more […]

March 15, 2017

6 Practical Account-Based Marketing (ABM) Strategies for Small Businesses

    Editor’s Note: This is a guest post from Niraj Ranjan Rout. Niraj is the founder of Hiver, simple customer […]

March 15, 2017

The Sigstr Green

My eyes welled up with tears this morning. Literally, a grown man, driving to work, and balling his eyes out. […]