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Terminus Blog

May 14, 2015

SiriusDecisions Summit 2015 Day Two: Framing The Conversation

Category: Other

Sirius Decisions 2015 Day 2 Account Based Marketing

Day two at SiriusDecisions Summit 2015 was all about analyst sessions, and there was a great deal of helpful knowledge shared regarding helpful product, marketing, and sales frameworks. Check out some of my favorites moments of the day below:


I love this meme about skill development. Training is a crucial part of every B2B company!

And the night was capped off with the ROI Gala and musical guest, Neon Trees! The event was a blast, and the lighting definitely matched the band’s name.

What was your favorite part of day two? Drop me a line in the comments below!

Want more SiriusDecisions Summit 2015? Don’t forget to read our day one recap and our day three recap!

Written by Sangram Vajre

Sangram Vajre is the co-founder and chief evangelist of Terminus, the leader of the account-based marketing (ABM) movement transforming B2B marketing. Before co-founding Terminus, Sangram led the marketing team at Pardot through its acquisition by ExactTarget and then to Salesforce. Sangram is the author of Account-Based Marketing for Dummies and is the mastermind behind #FlipMyFunnel. Follow Sangram on Twitter at @sangramvajre.

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