The latest from the go-to-market experts

Category: Other

May 27, 2016

Speed, Risk, Reward: The Indy 500 & SaaS Startups

Risking it all at an incredible speed. Why go 245 mph, weaving in and out of other cars, and inches […]

May 25, 2016

The Top 40 Account-Based Marketing Superheroes

Meet the Account-Based Marketing Superheroes! Here’s a look at the most impressive B2B marketing mavens in the ABM world. The […]

May 24, 2016

Chatting ‘Bout Account-Based Marketing with Elle Woulfe from LookBookHQ

Elle Woulfe is  self-proclaimed marketing nerd and the VP of Marketing at LookBookHQ. She joined the company just a year ago, but don’t […]

May 18, 2016

Top 10 Reasons to Flip Funnels in Austin

We are super pumped to head to Austin, Texas on June 7, 2016 for the #FlipMyFunnel B2B Marketing and Sales […]

May 18, 2016

3 Ways to #FlipMyFunnel on Customer Success with Lincoln Murphy

[vc_row][vc_column][vc_column_text] Lincoln Murphy is one of the most knowledgeable customer success gurus in the B2B world. He’s helping businesses develop […]

May 18, 2016

How Kenna Security Expanded their Reach in Target Accounts with Terminus Account-Based Marketing

Customer Testimonial: Kaitlin Stich Senior Manager of Marketing at Kenna Security Kaitlin Stich leads demand generation programs for Kenna Security, a […]

May 11, 2016

Influitive Shortened Its Sales Cycle with Account-Based Marketing

Customer Testimonial: Jim Williams VP of Marketing at Influitive Jim Williams is the VP of Marketing at Influitive, an advocate marketing […]

May 5, 2016

Rules Were Meant To Be Broken: Jeff Perkins Approach to MarTech

Jeff Perkins is a super brilliant MarTech maven who has honed his craft as the CMO at QA Symphony. Here […]

May 5, 2016

Cinco de Mayo and a Trip Down Memory Lane

Our VP of Product, Sam Smith, had only been at Sigstr for a few weeks. From what I remember, I […]