February 1, 2017
Featured Account-Based Marketing Stack: PGi
PGi uses account-based marketing (ABM) to sell cutting-edge collaboration software to mid-enterprise companies. PGi is a leader in web conferencing […]
January 17, 2017
How Employee Email Emerged as a Content Distribution Channel in 2016
In today’s marketing landscape, an effective content distribution channel has become just as important as content creation. Some 88 percent […]
January 16, 2017
7 Signs Your B2B Sales Team Needs Account-Based Marketing
Would your B2B sales organization benefit from an account-based marketing strategy? Account-based marketing (ABM) focuses on marketing at the account […]
January 12, 2017
How Does Your Account-Based Marketing Stack Stack Up?
Introducing the Account-Based Marketing Stack Grader, a tool to help you analyze and optimize your ABM stack. Whether you’re looking to get […]
January 10, 2017
17 Account-Based Marketing Statistics to Know & Love in 2017
Account-Based Marketing (ABM) = Focused B2B Marketing 2016 was the year of category creation for account-based marketing. ABM was added […]
January 6, 2017
A Day in the Life of a Terminus SDR: Elizabeth Mears
Meet Elizabeth Mears, Sales Development Rep (SDR) at Terminus Elizabeth Mears hasn’t always been in sales. The first job she […]
January 5, 2017
Which Marketing Trends Dominated 2016
In an age of post-truth and fake news, wouldn’t it be great to have insight into marketing masterminds’ thoughts on […]
December 28, 2016
This Year’s Funniest Tweets About Email Signatures
Ever think your email signature is ignored or overlooked? Think again. This little slice of digital real estate is getting more […]
December 1, 2016
3 Ways to Boost Your B2B Marketing Strategy with ABM in 2017
This post is from our partners at Salesloft, a sales development software company designed to boost engagement by building, sharing […]
