May 28, 2020
Introducing Terminus 360: A Surround-Sound Approach to Customer Success
As our customers know, Terminus is far more than just technology. We’re a tight-knit team of seasoned B2B professionals looking […]
May 28, 2019
How Customer Success Teams Can Use ABM to Reduce Churn and Increase Expansion Revenue
ABM isn’t just for demand generation (and, frankly, demand generation shouldn’t just be about new logo acquisition). Account-based marketing has […]
February 14, 2019
What Customer Success Means to Sigstr
Here at Sigstr, we have an outstanding product, and we have great faith in what we’ve created. In any buying […]
July 26, 2018
Customer Success vs. Customer Happiness
This post is based off a podcast with Lincoln Murphy. If you’d like to listen to the full episode, you […]
December 12, 2017
A Day in the Life of a Terminus Customer Success Manager
“The best part of my job is seeing how much our customers trust us,” says Brenna Zenaty, Senior Customer Success […]
November 29, 2017
6 Tips for Transitioning a Customer from Sales to Customer Success
In the world of business, landing a customer is only the beginning — maintaining the customer is the true test. […]
August 21, 2017
Terminus Account-Based Marketing Hires Ross Paterson as Vice President of Customer Success
Terminus, the leader of the account-based marketing (ABM) movement transforming B2B marketing, today announced Ross Paterson has joined the executive […]
June 14, 2017
Guest Blog: 3 Ways Terminus Uses Account-Based Marketing for Customer Success
In the B2B space, best-in-class customer success departments have always been focused on the account rather than than individual. Now […]
May 24, 2017
Why Customer Success Begins with Marketing
Customer frustration is the most common cause of customer churn. Customers have too many options to forever wed themselves to […]
