The latest from the go-to-market experts

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August 28, 2018

PathFactory’s Playbook to a Successful Rebrand

When employees, customers, and key partners of LookBookHQ woke up on May 8th, a lot had changed. LookBookHQ had launched […]

June 18, 2018

Introducing Sigstr’s Next Gen Event Marketing Capabilities

80% of marketers believe that live events are critical to their company’s success. What’s more, nearly one third of everyone […]

February 6, 2018

Jack’s Pack: Inspiring Kindness

I remember the day that I was finishing up onboarding with our new VP of Customer Success, John Klein. We […]

January 24, 2018

The Importance of Keeping Marketing Human

In the past few months you’ve probably seen a “top marketing trends for 2018” list. No matter which list you […]

December 18, 2017

The Evolution of Santa’s Brand (And How Sigstr Could Have Helped)

Some of the most popular brands in the world today had interesting beginnings. Facebook was initially launched as “Face Mash”, […]

November 15, 2017

5 Essentials for Creating Effective Partnerships [Video]

Editor’s Note: This post was written by Tim Kopp, a General Partner with Hyde Park Venture Partners, and was originally published […]

September 18, 2017

3 Key Takeaways from the “Sigstr + HubSpot: An Inbound Marketer’s Secret Weapon” Webinar

Last week, we were able to catch up with one of our amazing customers, Stephanie Casstevens, and walk through how […]

May 18, 2017

Greetings from Las Vegas: 2017 SiriusDecisions Summit Update

After a trip out west last week to MarTech’s San Francisco Conference, the Sigstr team is back at it. This […]

April 13, 2017

9 Unconventional Ways to Get Your B2B Content Marketing Noticed

Good writing is the foundation of good content that gets noticed, no matter what form that content ultimately takes. But […]