The latest from the go-to-market experts

Tag: Case studies

March 7, 2017

Account-Based Marketing Case Study: Closed a Deal from Their Account-Based Marketing (ABM) Program in Just 3 Weeks Adam Polaszewski is the Senior Director […]

December 22, 2016

[ABM Case Study] WP Engine Generated 28% More Opportunities

Chris Long and Mike Sanchez lead account-based marketing programs for WP Engine, a provider of managed WordPress hosting for mission […]

November 30, 2016

Chart Industries Uses Account-Based Marketing to Engage Accounts

Identify and reach all the right stakeholders within your target accounts with Terminus account-based marketing. As the Digital Marketing and […]

July 31, 2016

How Uberflip Aligns Content Marketing + Sales for Account-Based Marketing

Customer Testimonial: Hana Abaza Vice President of Marketing at Uberflip Hana Abaza leads the marketing department at Uberflip, a company that focuses on […]

June 16, 2016

What We Learned About Account-Based Marketing from Dave Gerhardt @ Drift

What if your boss randomly called one day and told you to completely change the way you do your job. […]

May 18, 2016

How Kenna Security Expanded their Reach in Target Accounts with Terminus Account-Based Marketing

Customer Testimonial: Kaitlin Stich Senior Manager of Marketing at Kenna Security Kaitlin Stich leads demand generation programs for Kenna Security, a […]

May 11, 2016

Influitive Shortened Its Sales Cycle with Account-Based Marketing

Customer Testimonial: Jim Williams VP of Marketing at Influitive Jim Williams is the VP of Marketing at Influitive, an advocate marketing […]

May 4, 2016

How Tipalti Increased Engagement & ROI in Hard-to-Reach Verticals Using Account-Based Marketing

Customer Testimonial: Rob Israch CMO at Tipalti Rob Israch is the CMO at Tipalti, a B2B payments application. It automates the […]

April 19, 2016

How InsightSquared Runs Account-Based Marketing at Scale with Terminus

Customer Testimonial: Joe Chernov VP of Marketing at InsightSquared Joe Chernov is the VP of Marketing for InsightSquared, a sales […]