November 12, 2024
DemandScience and Terminus Merge, Creating a Global Leader in B2B Revenue Marketing
Combination Propels Launch of Next Generation ABX Platform DANVERS, MA, and ATLANTA, GA, November 12, 2024 -- DemandScience, a leading B2B revenue intelligence and demand generation company that accelerates global growth...
Read moreSeptember 23, 2015
Customer Success: Educating Customers Via Email Signature Marketing
Many thought leaders and business executives in the SaaS industry talk about the “water bucket” as an analogy to business […]
September 21, 2015
3 Ways to Turn Event Leads into Revenue with Account-Based Marketing
You’ve just come back from a major trade show. Perhaps you were at Dreamforce last week, and now you’re back […]
September 17, 2015
Culture + Talent Recruitment with Email Signature Marketing
Hiring the right people at the right time is crucial to driving the growth of a company. As a talent […]
September 10, 2015
Rise Of A Marketing Technologist In McKesson
Rohit Prabhakar is an innovator in every sense of the word. His background in software engineering and technical project management […]
September 9, 2015
3 Ways Email Signatures Create Sales Opportunities
On average, it takes a Sales Development Representative (SDR) 7 touch points to turn a prospect into a qualified sales […]
September 7, 2015
Scaling Account-Based Marketing: A Tweet Chat Recap
This week, we hosted our first Tweet Chat as part of the #FlipMyFunnel Virtual Summit. The theme of the chat […]
September 4, 2015
#FlipMyFunnel Virtual Summit: Funnel Flipping, Viewing Parties and Tweet Chats
The underlying concept of #FlipMyFunnel is challenging the status quo and we approach every event we do with that in […]
September 2, 2015
Focus Sales Reps on Revenue-Driving Activities
According to many research reports, the average salesperson spends less than half of their day actually selling. In fact, according […]
August 28, 2015
Good Data: The Fuel for Account-Based Marketing
As marketers know, we can’t throw spaghetti against a wall and hope it will stick. The foundation of any successful […]