November 12, 2024
DemandScience and Terminus Merge, Creating a Global Leader in B2B Revenue Marketing
Combination Propels Launch of Next Generation ABX Platform DANVERS, MA, and ATLANTA, GA, November 12, 2024 -- DemandScience, a leading B2B revenue intelligence and demand generation company that accelerates global growth...
Read moreDecember 18, 2017
The Evolution of Santa’s Brand (And How Sigstr Could Have Helped)
Some of the most popular brands in the world today had interesting beginnings. Facebook was initially launched as “Face Mash”, […]
December 15, 2017
#OneTeam: A True Tale of Account-Based Marketing Transformation
At Terminus, we’re going through an account-based marketing transformation. During my two years at Terminus, I’ve witnessed firsthand how our […]
December 15, 2017
12 Ways to Segment Account-Based Advertising Campaigns
Improve the effectiveness of your account-based advertising with campaigns targeting highly specific audiences. It’s no surprise that more targeted display […]
December 14, 2017
Terminus & Bombora Partner to Operationalize Data-Driven Account-Based Marketing
[vc_row][vc_column][vc_column_text] B2B marketers can use buying intent and website engagement data to target accounts with Terminus account-based advertising. Today, I’m […]
December 14, 2017
If Star Wars Characters Had Email Signatures
♫Duuh DUUH da da da DUUH Duuh da da da DUUH Duuh dun-dun-dun-duuuuh ♫… It’s back! With tomorrow’s premiere of […]
December 13, 2017
Two Mistakes Management Makes with Sales Development
Over the years I have worked alongside sales teams in a wide range of fields. No matter what the field, […]
December 12, 2017
A Day in the Life of a Terminus Customer Success Manager
“The best part of my job is seeing how much our customers trust us,” says Brenna Zenaty, Senior Customer Success […]
December 6, 2017
Consequences of Not Prioritizing the Customer and How to Get Back on Track
While the concept of being customer-centric isn’t new, there’s been a heightened focus recently on prioritizing the customer within SaaS […]
December 5, 2017
Santa Uses Terminus to Design Magical, Tailored Experiences
Editor’s Note: Our friends over at Uberflip have launched a fun holiday campaign about account-based marketing (ABM). It highlights how […]
