The latest from the go-to-market experts

Category: Case Study

October 10, 2023

Customer Rockstar Spotlight: Rob Willingham from LexisNexis

Unlocking the Power of Precision: LexisNexis’ Innovative Approach to B2B Marketing with Terminus

November 5, 2020

Announcing the 2020 ABMies Winners

Next April’s Oscars are going to be fun because only about a dozen movies came out in 2020. At the […]

June 4, 2019

Terminus Takes Their ABM Program to the Next Level with New Insight into Their Top Tier Accounts

Customer Interviews Case Study Introducing ABM Thought Leader, Terminus Terminus helps B2B marketers run efficient ABM programs at scale. They […]

February 7, 2019

Scale Computing Uses Sigstr to Prioritize Top Tier Accounts for ABM Success

Signature Story Interview Case Study Scale Computing offers an IT virtualization infrastructure platform that is changing the way IT runs […]

February 7, 2019

Sigstr Relationship Data and Email Signature Marketing Drive Snowflake’s Award-Winning ABM Program

Signature Story Interview Case Study Introducing Snowflake Snowflake is the data warehouse built for the cloud, with a mission to […]

October 24, 2018

Lumavate Adds Sigstr to ABM Strategy with Account-Specific Targeting

Signature Story Case Study Introducing Lumavate Founded in 2015, Lumavate is an enterprise platform for building progressive web apps (PWAs) […]

October 31, 2017

New Case Study: Mapp Digital Uses Employee Email to Distribute Relevant Content Worldwide

The idea of marketers helping other marketers is at the core of Mapp Digital, one of the largest independent digital […]