The latest from the go-to-market experts

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February 21, 2022

Customer Rock Star Spotlight: Hannah Kranich from Dow Jones

“We had a campaign where for every dollar we spent, we had a $34 return on investment. Around the same time, we […]

August 3, 2020

Why It Pays to Double Down on Brand in a Recession

During this crisis, we need to do things differently.  And in marketing, that means adopting a new mindset… The creative […]

December 9, 2019

Sigstr’s 2019 Year in Review

Hey you, reading this. Thank YOU in particular for an amazing 2019. You were a part of the community we’ve […]

November 6, 2019

Drift and Sigstr Integrate to Bring Advanced Targeting and Enterprise Functionality

Email is the lifeblood of every B2B company. Professionals send between 10,000 to 20,000 emails every year which, for a […]

February 12, 2019

How to Book 10 Onsite Meetings in 10 Days with Sigstr Relationships

As a Sales Development Representative, my job is to set our company up for success by sourcing great deals, building […]

February 7, 2019

Scale Computing Uses Sigstr to Prioritize Top Tier Accounts for ABM Success

Signature Story Interview Case Study Scale Computing offers an IT virtualization infrastructure platform that is changing the way IT runs […]

October 24, 2018

Lumavate Adds Sigstr to ABM Strategy with Account-Specific Targeting

Signature Story Case Study Introducing Lumavate Founded in 2015, Lumavate is an enterprise platform for building progressive web apps (PWAs) […]

September 27, 2018

Sigstr for Sales: How Relationship Marketing Impacts a Sales Rep’s Day-To-Day

“Eat your own dog food” (ew) or “drink your own champagne” (better!) are idioms that we often hear in sales, […]

September 21, 2018

How We’re Using Sigstr Relationships for Dreamforce

It’s less than a week away. The leviathan of all tech conferences: Dreamforce. For most conferences contained in a convention […]