August 21, 2017
3 Ways to Optimize Your Search Campaigns For Qualified Leads & Revenue, Not Rankings
Editor’s Note: This is a guest post by Garrett Mehrguth. Garrett is the CEO of Directive Consulting and Founder of […]
August 16, 2017
How to Identify & Tier Target Accounts for Account-Based Marketing
What is a Target Account? Simply put, target accounts are companies that you want to turn into customers. When you’re […]
August 11, 2017
Special Message from Sangram – It’s Our Birthday!
On this day two years ago, something magical was created. Something that has changed the course of B2B marketing, sales, […]
August 9, 2017
What We Learned at Act-On’s I Heart Marketing Roadshow
We have some pretty extraordinary customers. Some of these extraordinary customers put on some pretty extraordinary conferences and events. Sigstr […]
August 7, 2017
How Marketing Automation & Account-Based Advertising Work Together
A common misconception among B2B marketers is that marketing automation is all you need to do account-based marketing (ABM). In reality, […]
August 2, 2017
How to Build an Account-Based Marketing Technology Stack
Do You Need to Invest in New Technology to Do ABM? One of the biggest questions I’ve heard from B2B […]
July 31, 2017
Product Enhancements and Feature Updates
Here at Sigstr, we’re working hard everyday to become leaders in the next frontier of email marketing: employee email. We’re […]
July 28, 2017
The 4 Tactical Approaches to Account-Based Marketing
What makes account-based marketing (ABM) so popular is that it can be adapted to virtually any B2B company’s needs. No […]
July 13, 2017
What Are the Benefits of Advertising in Account-Based Marketing?
There are big benefits of using advertising in your account-based marketing campaigns. Account-based marketing (ABM) is all about marketing to […]
