November 12, 2024
DemandScience and Terminus Merge, Creating a Global Leader in B2B Revenue Marketing
Combination Propels Launch of Next Generation ABX Platform DANVERS, MA, and ATLANTA, GA, November 12, 2024 -- DemandScience, a leading B2B revenue intelligence and demand generation company that accelerates global growth...
Read moreMay 2, 2017
The Four Step Guide to Account-Based Marketing
Marketing is hard. Audiences are finicky. Bosses are panicky. And our sales folks are all hungry (for leads). And increasingly, […]
May 1, 2017
#SangramSeries: Scalable Demand Generation Program
Sangram’s back with his whiteboard series, and to build upon last week’s video, he digs deeper into the concept of […]
May 1, 2017
Tracking Corporate Email Signature Success in Google Analytics
Marketers are obsessed with numbers. How many views did we see on that blog post? What was the click-through rate with […]
April 27, 2017
How Panasas Does ABM with Terminus Account-Based Advertising & 6sense Predictive Intelligence
Aditi Karandikar’s team at Panasas uses technology from the Terminus Cloud for ABM to do account-based marketing at scale. There […]
April 27, 2017
Top Tweetable Moments from Marketing Nation Summit: Day 2 Recap
We’re back with a Day 2 Recap of Marketing Nation Summit! The second day of the conference was just as […]
April 26, 2017
Top Trends in Content Marketing and Distribution & How Employee Email Extends Your Reach
Todays tech-enabled world thrives on content, digested through social, digital and mobile channels. One-time fads have either evolved into mainstays […]
April 25, 2017
Account-Based Marketing Worksheet: How to Map Content to Your B2B Buyer’s Journey
For a lot of marketers today, it’s hard to remember a time before content became the calling card of B2B marketing. We’ve […]
April 25, 2017
#WomenInMartech Game Changers: How Katie Bullard Embodies 3 Values to Empower Her Team
#FlipMyFunnel is extremely excited to engage with our vast #WomenInMarTech community! One of the ways we’ve chosen to facilitate this is […]
April 25, 2017
Top Tweetable Moments from Marketing Nation Summit: Day 1 Recap
If you’re at home wishing you could be at Marketing Nation Summit, I feel you. Or maybe you missed out […]